IN CASE YOU’RE WONDERING…
Why “All Good Health”?
Allgoodhealth.net was originally a blog I launched in 2015 that covered my interests including yoga, cooking and more. Some of my flips and tricks are still on @allgoodhealth.
What are you up to now?
As of August 2019, I’ve joined POPSUGAR Studios as Head of Video; working as Executive Producer X content strategist across all channels (Pop Culture, Style, Beauty, Home, Fitness) for native and editorial content.
Where are you from?
I’m from Long Island, New York and have been living in Los Angeles, specifically Venice Beach, since 2012.
What are your favorite brands to follow?
Basically, Food52, Into The Gloss, Violet Grey, Chillhouse/The Chill Times, Lululemon and all of the Overheard accounts. Each (Instagram) account tells an authoritative brand story through visuals, copy, community and product.
What is the best piece of advice you’ve ever received?
Be nice, always. And… be grateful for what you have, while inspired by what you want.
1) Rejection is redirection. 2) Serenity is contagious. 3) Wherever you go, there you are.
What are you looking for in a company?
Forward-thinking with a collective goal in driving the message of a health-minded lifestyle.
What do you want to do?
Drive creative content strategy with an awesome team of people. Overall smart, entertaining, and informative storytelling that encompasses all or some of the following: editorial, production, talent management, PR relationships, account management, experiential marketing, social media and more.
What happened to LEAFtv?
LEAFtv launched in 2012 as a startup with co-founders Geri Hirsch and Erin Falconer, after a seed round of funding from Stylehaul, Inc. In 2015, LEAFtv was acquired by Leaf Group (then Demand Media). In 2018, Leaf Group acquired Well+Good and opted to consolidate LEAFtv into W+G as the businesses and audiences were very like-minded. LEAFtv has since closed as a brand and all creative/social channels have absorbed into W+G.
What brands have you worked with?
Between LEAFtv, LIVESTRONG.COM, and privately, I’ve worked with loads of brands in the wellness and beauty space including, not limited to: Athleta, Target, OSEA, Dr. Dennis Gross, Cove, Thrive Market, Culturelle, goop, HUM Nutrition, Vital Proteins, Kate Somerville, Primal Kitchen, and more. Currently, my client list includes Omax Health, OUR DREAM, Headspace and more.
How do I connect with you?
There’s a little red button that says “Contact” on the bottom left of this page, or you can email email@example.com. :)